Women in Leadership | Women Aspiring to Leadership

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An equal world is an enabled world.

#IWD2020  #EachforEqual

For International Women’s Day 2020 we are celebrating everything UWE Bristol does year-round to promote equality for all, including the ‘Women in Leadership and Women Aspiring to Leadership’ (WILWAL) network fronted by Executive Officer, Amy Rogerson.

The group provides a safe environment for UWE Bristol staff, where women can discuss their leadership journeys, challenges and successes, and is for women at all stages of their leadership journeys. Since re-launching in 2019, WILWAL has hosted four sessions with a range of inspirational speakers at varying points in their careers and lives.

So far, speakers have included Chrissie Waple who spoke about Neuro-linguistic Programming (and also hosted an extra session to expand on the topic due to high demand from attendees), Aimée Sykes who gave a presentation on the celebration of future leaders and the importance of female role models and Yoma Smith who shared her leadership journey and how it has impacted, and been impacted by, her work in the community.

Each session reminded the group of their own unique abilities to become leaders in every aspect of their lives, and that not everyone has the same path – in fact they are all very different!

If you would like to find out more about the network please get in touch fbl.execsupport@uwe.ac.uk.

Course Connect case study: Bluegreen Learning

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“Course Connect can make your learning fit for a future you want. Build your employability, meet good people, and learn about yourself in the process.” – Rob Sheffield, Bluegreen Learning.

What is Course Connect?

Course Connect Partnerships help bridge the gap between academia and industry and contribute to the practice focus of our programmes. Businesses can partner with us to co-create knowledge and help educate our students by supporting a module on a taught programme for two years.

You can contribute through live case studies, guest lectures, co-designing the curriculum mentoring or sponsoring students and student competitions, and providing internships or placements.

What Bluegreen Learning brings to Course Connect

Bluegreen Learning is a Bristol-based workplace learning business that helps organisations grow organically, through building their creativity, innovation, marketing and leadership capabilities. Their interest is in people and learning, working closely with the education, healthcare, energy and professional services sectors. Bluegreen Learning provides the tools for organisations in these sectors to thrive and survive through the significant changes they need to make.

The current connection

Over the past 20 years Bluegreen Learning have been involved with UWE Bristol, across faculties, as tutors and students, and clearly have a great understanding of UWE Bristol programmes. They bring a wealth of experience in working with organisations through Europe, the US and Asia, and of launching marketing, creativity, innovation and leadership offerings to different markets.

Currently, they are helping with the Managing Creativity and Innovation in Marketing module, which is being developed for UWE Bristol Marketing students, and starts in 2021.

How this Course Connect partnership works

Course Connect brings together organisations who are working with demanding customers, and learners who want to know the realities of the workplace. With the whole area of design, creativity and innovation growing so fast, there are skills that organisations want in their value chain and Bluegreen Learning enjoys helping people learn them. As a Course Connect partner Bluegreen Learning likes helping learners connect the academic with the practical.  Students say they make learning fun, relevant and personal.

If you would like to find out more about Course Connect or would like to become a partner, please email bbec@uwe.ac.uk.

Welcome to our new Pro Vice-Chancellor and Executive Dean, Jingjing Xu

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On 28 January 2020 the Faculty of Business and Law welcomed Professor Jingjing Xu as their Pro Vice-Chancellor and Executive Dean for the faculty.

Following her appointment Professor Xu said: “I am absolutely delighted to have the opportunity to work at UWE Bristol as Pro Vice-Chancellor and Executive Dean of the Faculty of Business and Law. I am impressed by the achievements made by the University in the last decade and I firmly believe that its recently published Strategy 2030 will take this University to a more exciting era. This is an exciting time for the University and for me and I am very much looking forward to joining colleagues at UWE Bristol to contribute to the further developments of the University.”

Jingjing joins us from the University of Plymouth where she was the Head of Plymouth Business School.

She joined the University of Plymouth in early 2007 as her first academic job after working as a government official in China for several years and then pursuing further studies in Sweden and the UK.

Within five years of joining the University of Plymouth she was promoted to Senior Lecturer, Reader and Professor, and became Deputy Director of a research centre. She then took on the role of Associate Dean for Research at the Faculty of Business in 2014.

In 2015, she established the Institute for Social, Policy and Enterprise Research (iSPER), a University-wide research institute to promote and facilitate inter-disciplinary research. In July 2017, when three previously existing schools in the Faculty of Business were merged to form one of the biggest entities in the institution – the new Plymouth Business School – she was appointed as Interim Head of School to oversee the setting up and development of the new school.

Some five months later, following an extensive external and internal recruitment campaign, she was appointed as Head of School. Since then, the School has made some significant improvements, such as improved ranking positions for nearly all of the subject areas in the School in the Complete University Guide, and subject areas being in the 1st position nationally for overall student satisfaction in the latest NSS.

Academically, Professor Xu is an internationally renowned expert on law and economics in the marine and maritime domain. She has over 100 publications and has won and led numerous national and international research grants. She sits on a number of national and international panels and committees and she is an elected Fellow of the Royal Institute of Navigation. Her publications inform the curriculum in her field and she is also an Adjunct or Visiting Professor at renowned universities in China, Sweden and Australia.

We are excited for the future of the Faculty of Business and Law with Jingjing Xu’s input and direction.

New Leadership Academy launched with Paradigm Norton

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UWE Bristol are working with employee owned and multi award winning financial planning firm Paradigm Norton to launch a ‘Leadership Academy’.

Designed to strategically invest in the leaders of the future, the Academy will see participants study modules in self-leadership, personal vision, succession, sustainability and legacy and conflict and confrontation. With a maximum of eight Paradigm Norton employees per academic year, the course demonstrates how the firm are investing in the future of their team and the wider business.   

Exclusively available to members of the Paradigm Norton team, the course will focus on management and leadership skills and spans across the normal academic year.

Those who complete the course will receive an accredited level seven certificate of leadership and management from UWE Bristol, as well as credits towards completing a further two years to achieve an MBA at the university.

Barry Horner, CEO of Paradigm Norton, said: “We have launched the Leadership Academy with UWE as a result of a desire to equip the future leaders of the business to lead with excellence. As an employee owned business, we wish to ensure that our ‘Partners’ have the required leadership skills that they need to help us grow and build the business over the coming decade. We have big ambitions and we will need leaders who can drive through change and help us stay current and relevant.”

Lynda Williams, Associate Director at UWE’s Bristol Business School and Bristol Law School, said; “Working in tandem with Paradigm Norton to bring this course to life has been fantastic, to be able to offer their team a sophisticated learning environment and a chance to build on their leadership skills is very exciting.”

Recently, Paradigm Norton was named the 22nd in the Top 100 Financial Adviser list by The Financial Times. The list provides a snapshot of the very best financial advice firms working in the UK today.

UWE Bristol launches Spring Bristol Distinguished Address Series

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The successful Bristol Distinguished Address Series is back for 2020. This series of free public lectures brings top-level business leaders to Bristol and has seen a wide array of inspiring talks since its launch. The talks provide a unique opportunity to hear about the challenges, issues and decisions being made at the highest level of strategic leadership.

UWE Bristol have announced the Spring dates for the Bristol Distinguished Address series that are held at Bristol Business School, with talks from five innovative leaders.

Upcoming Bristol Lectures

Bankers must become Eco-warriors – Dr Bevis Watts, Chief Executive, Triodos Bank UK

29 January 2020

Could banks serve the needs of society better? Are they undermining our long-term ability to sustain ourselves by not actively seeking to address the climate emergency, inequality and societal needs?

Perhaps the first and only environmentalist to lead a UK bank, Dr Bevis Watts puts forward the case that much of the financial sector is undermining efforts to tackle these issues. In fact, the UK’s current banking system holds the potential, through adaptation, to be a catalyst for a sustainable future.

For 25 years in the UK, Triodos Bank has demonstrated a model of sustainable banking that uses the intermediary power of finance to benefit people and the planet. They are also 100% transparent about who they lend to – focusing only on organisations that deliver positive environmental, social or cultural change. With the right values, banks can be a force for good and affect real positive systemic change in society.

What does internationalisation mean in C21st for global corporations? – Katherine Bennett CBE, Senior Vice President, Airbus & Chair, Western Gateway

12 February 2020

Katherine will deliver a lecture on Airbus’ approach to internationalisation. She will touch on internationalisation versus the role of continents from an economic perspective; she will provide a summary of current issues and ambitions within Airbus; she will reflect on the Brexit debate and finally, in light of her new role as Chair of Western Gateway, she will also reflect how a nation’s regional strategies can best be aligned to the future evolution of businesses, both large and small.

Living and moving well together – Xavier Brice, Chief Executive, Sustrans

26 February 2020

Transport shapes our relationship with each other and with our environment. It enables people, goods and ideas to spread and flourish, but it is also the biggest contributor to climate change in the UK and has poisoned the air in our cities and towns.

The history of transport is often presented as a series of technological revolutions – canals, railways, the motor car. We stand on the cusp of another transport revolution. New technologies and business models are bringing electric vehicles, driverless cars, e-scooters, drones and air-taxis, and promising quicker, easier journeys, cleaner air and less carbon. But technology is only ever a means to an end. Xavier’s talk will explore how we need to rethink what we want from transport so that we can all live and move well together.

TV as a Force for Good – Lisa Opie, Managing Director, UK Production, BBC Studios

11 March 2020

Lisa Opie, Managing Director of BBC Studios UK Production, talks about the power of television to drive positive change locally, nationally and internationally. 

BBC Studios world-leading Natural History Unit was recently awarded the prestigious Chatham House Prize for Blue Planet II’s global impact on the issue of ocean plastics. 

Also made in Bristol, DIY SOS highlights social issues and has seen more than 20,000 volunteers give their time and complete over 16 million worth of builds over the last 20 years. 

At a time when it is hard to tell what is real or fake and when there is division and discord, content can play a key role in raising awareness of important issues, bringing communities together and changing the world for the better.

Sustainability – The Long View – Laura Marshall, CEO, Icon Films

25 March 2020

Icon Films was founded in 1990 by husband and wife team Harry and Laura Marshall. Thirty years on the company is still growing, working in a global market in a golden age of scripted and unscripted content. Based in Bristol where being different is the norm, and where disruption and innovation is in the city’s DNA, how does a company evolve to keep succeeding? Is planet content infinite – or are resources and creativity finite? Where do you go when you want to keep going and what do we need to learn from those around us?

You can find more information about the Bristol Distinguished Address Series on the UWE Bristol website. Please use #BristolLectures to discuss the events on Twitter.

Life after University and my advice to current students

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Blog written by Isabelle Peters, UWE Bristol Marketing & Communications Alumni and Marketing Executive at Moxie and Mettle.

Isabelle Peters, former UWE Bristol Marketing and Communications student has written a guest blog with her advice for current students looking to get into a Marketing role after University.

There comes a time when all good things must come to an end, and that includes school and then University. 

Most people leave school and go straight to University without actually being exposed to all their options and end up regretting their course and being stuck with a degree in something useless and not knowing what to do. 

That nearly happened to me.

I was just about to head to Manchester to study History when I stopped and asked myself: what do I need this degree for? I took two years out to figure it out and landed on a Marketing & Communications course at UWE instead (best decision ever by the way).

I studied (and partied) hard for three years to get my degree, and then the realisation kicked in that I had to find a job, and that it should be in the field I’ve spent a lot of time and money on during University. It should be easy right? You study for your degree, and now it’s your time to shine and get your dream job and salary and begin your life…

Well, sadly no.

Getting a job is very difficult, and I wasn’t enlightened about how hard it would be, nor did I listen. I must have applied for over 60 jobs before I even started to get interviews, and my experience still wasn’t enough. This is an essential piece of information that I HAVE to express to current students: if you don’t have actual real-world experience in your desired industry, good luck trying to find a job because it will be hard.

If you are serious about a career in Marketing, PR, Comms, Journalism or anything related, I would 100% suggest doing a placement year or at least a few weeks unpaid work experience here and there during holidays. I’ve found the best way to approach this type of work experience is to build a solid LinkedIn page, do some research and connect with the MD/CEO of the company expressing your interest in working unpaid/work experience.

If you need assistance with finding a workplace/work experience, Moxie & Mettle offer a unique Graduate Plus scheme for entry-level graduates and current students. They aim signpost candidates to their clients who are looking for students or graduates to fulfil a work placement and hopefully help more people get opportunities. 

My second piece of advice is to familiarise yourself with extra marketing blogs and materials on the internet – all posted at the bottom. A big part of marketing is understanding the current market, keeping on top of changes and understanding constant developments. Not only will this increase your knowledge, but it will accustom you to the language of marketing and develop your copywriting skills. 

This brings me on to my third piece of advice. Copywriting is at the heart of what you do. (When I first started at Moxie & Mettle, I didn’t even really know what this meant, and I actually had to Google it discretely). It is the activity or occupation of writing the text of advertisements or publicity material. It comes in all shapes and sizes from a blog to a post on social media! Usually, we’re taught to write academically for essays and reports, while in the real world, we should be writing in a style that’s accessible for our target audience. Meaning it should probably be more colloquial, simpler and ENGAGING.

Marketing is moving away from theory-heavy academia and newspapers to digital platforms, which means our consumer is changing the way they take in information.

Blogging is a big part of content marketing; it promotes and raises brand awareness. I know blogging can’t necessarily be taught, but practise helps, and the process of understanding different audiences can be tricky. I struggled a lot when I first started writing blogs for Moxie & Mettle, I was unsure how to lay it out, and the tone was all wrong. My advice is to read a lot of these style blogs and practise writing whenever you can.

Finally, my last piece of advice is to try and build your confidence up as much as you can. University can’t teach you to be a people person but testing yourself by joining clubs and societies can! 

I’m a firm believer in the ‘people hire people’ concept, which pretty much suggests if you leave a great impression you will be remembered. A significant part of my job is attending any slightly relevant events to act as a brand ambassador for my company; this helps us generate leads and meet new clients.

I have currently been working for Moxie & Mettle for almost a year, and honestly, I have learnt so much about marketing and myself; what I’m good at and what I can improve on; but weirdly enough what marketing really is.

Course Connect case study: Nationwide Building Society

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Thanks to Gemma Clatworthy and Eleimon Gonis, Senior Risk Managers, for providing a case study from Nationwide Building Society who are partnered with our Credit Risk Analysis and Management module here at UWE Bristol.

What is Course Connect?

Course Connect Partnerships help bridge the gap between academia and industry and contribute to the practice focus of our programmes. Businesses can partner with us to co-create knowledge and help educate our students by supporting a module on a taught programme for two years.

You can contribute through live cases studies, guest lectures, co-designing the curriculum mentoring or sponsoring students and student competitions, and providing internships or placements.

Please give a short bio and history of your business:

‘Nationwide is the UK’s largest building society with a balance sheet of c.£240bn and c.16m members.’

‘As a mutual, Nationwide is managed for the benefit of its current and future members, who are its retail savings, owner occupied mortgage and current account customers.’

How is your business getting involved with Course Connect?

‘Members of the Risk Community at Nationwide are shaping the Credit Risk Analysis and Management course content and giving guest lectures on different aspects of risk management, such as advances in credit risk modelling, the use of credit risk in decision making and horizon scanning.’

‘Also, Nationwide risk professionals highlight topical issues in the credit risk industry, such as the advent of AI / ML or the need to account for climate change in risk-based decision making, which can in turn inform student assessment to ensure that graduates are aware of and tackle the issues that practitioners deal with on an everyday basis.’

What interested you about being a Course Connect partner?

‘The ambition of the Risk Community at Nationwide Building Society is to become a world class risk function, which safeguards the Society’s strategic cornerstone of “built to last”, while always putting its members’ interest first. In that respect, the Risk community is keen on forming close ties with UWE Bristol, so it can share best practice and expertise and become the recipient of novel and fresh ideas with respect to the future of risk management.’

‘For this reason, we were genuinely excited about the opportunity to connect with UWE Bristol, share knowledge and learn from each other.’

What is your feedback so far?

‘The module leader has been very active and supportive of the programme. Although at the early stages of our collaboration, there have been some interesting discussions on the future of risk management, and we find that there is an open channel of communication that has the potential to add value to both sides’ operations and strategic thinking.’

‘Course Connect has benefits to both the business and the university and we’re proud to be involved.’

If you would like to find out more about Course Connect or would like to become a partner, please email bbec@uwe.ac.uk.

Supporting women in male-dominated industries: Stella Warren

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1) What is your role at UWE Bristol and what projects have you been working on?

I am a Research Fellow in the Bristol Leadership and Change Centre with a background in applied social research. For over 20 years I have been involved in a wide range of research projects with colleagues in both marketing and HRM in the Bristol Business School. My expertise includes gender and inequality in organisations; the gender pay gap; women working in male-dominated industries, leadership and inclusion, social marketing and the understanding of psychological pathways for behaviour change in health. I am one of the founder members of alta, a mentoring scheme for professional women in aviation and aerospace. I also teach research methods and supervise student research projects at both undergraduate and postgraduate levels.

2) Why is supporting women in male-dominated industries important to you?

Europe has an increasingly ageing workforce and an ongoing reduction in the working age population. Alongside this is a skills shortage in some economically critical industries, especially engineering which could be addressed through the recruitment and retention of more women. For example, in the UK, women comprise just over 12% of engineers, compared with other EU countries, such as Latvia (30%) and Sweden (26%). Over the last few years my research has focused on the male-dominated aviation and aerospace industry in the UK where women make up just under 10% of engineers and 4% of pilots. One issue women face in this industry, and male-dominated industries in general, is a lack of support and progression, which can result in women leaving the industry, or not joining in the first place after four years at university, contributing to the phenomenon described as the ‘leaky pipeline’.

3) What is your top tip for women who want a career in a male-dominated industry?

Get yourself a mentor! Some organisations offer mentorship for graduates, or to ‘fast track’ particular employees, but if you find you’re not eligible for a formal mentoring scheme, find someone who is willing to mentor you informally, someone who is familiar with your industry, or maybe someone who has had experience of particular life stages, such as returning to work after career breaks …and if you’re in the aviation or aerospace industry, join alta – it’s free!

4) What is your top tip for businesses looking to recruit more women?

Take a look at your senior level employees, including board level. Are they representative of your workforce? It’s difficult to be what you can’t see. Supporting your female employees, through a mentoring scheme for example, can help them to feel valued, assist them in getting into leadership positions, and could go a long way toward encouraging women to return to the industry, increasing the retention rates of women in the industry. Also, be prepared to offer flexible or reduced hours working for all employees.

Watch our Future Impact Webinar recording on ‘Supporting women in male-dominated industries’ here.

UWE Bristol Marketing undergraduates urge fellow students to register to vote

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Original source: Bristol City Council

Students in Bristol are being reminded to register to vote by a campaign inspired by fellow undergraduates.

A voter registration campaign designed by Bristol City Council has been launched with the help of digital marketing undergraduates studying at UWE Bristol in the Bristol Business School. The campaign reminds new and returning students to register to vote at their new address.

Yvonne Dawes, Head of Statutory Registration at Bristol City Council said “Lots of students don’t know that they can register to vote in both their home town and also the place where they study. Registration is very quick and easy yet some students, when they decide where to use their vote, realise too late that they are not registered in that location.”

Around 200 third year students took part in an exercise to design a register to vote campaign, adding their creativity and ideas into the planning of the campaign.

Yvonne continued: “It’s been so valuable to work with students on this campaign, and receive the insight and recommendations from young people studying marketing. There are over 50,000 students in Bristol which is 11% of Bristol’s population. We want students to know their vote will make a difference and feel engaged with local democracy.”

Tom Bowden Green, Senior Lecturer in Marketing at UWE said “This is the third year we’ve worked with Bristol City Council on ‘live’ projects. For me, it’s really valuable for my students to experience working on realistic campaigns as it’s great work experience. I was particularly pleased to work on a voter registration campaign as I think it’s so important for young people to be engaging in politics.”

It is important that young people and students in Bristol, especially students who have moved house, register to vote by midnight on 26 November if they want to vote in the upcoming General Election.

Following the General Election in December, major local elections will take place in Bristol in May where the Mayor, 70 local councillors, as well as the region’s Police and Crime Commissioner will be elected. Anyone wanting to take part in these elections will need to make sure they’re on the electoral register.

To register visit www.gov.uk/register-to-vote.

Course Connect Case Study: Lloyds Banking Group

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Thanks to Caron Ricciardi, Senior Business Development Manager, for providing a case study from Lloyds Banking Group who are partnered with our Banking and Finance module here at UWE Bristol.

What is Course Connect?

Course Connect Partnerships help bridge the gap between academia and industry and contribute to the practice focus of our programmes. Businesses can partner with us to co-create knowledge and help educate our students by supporting a module on a taught programme for two years.

You can contribute through live cases studies, guest lectures, co-designing the curriculum mentoring or sponsoring students and student competitions, and providing internships or placements.

Please give a short bio and history of your business:

‘When Lloyds Banking Group was formed in 2009, it brought together many well-known, financial-sector brands, including Lloyds, Halifax, Bank of Scotland and Scottish Widows. Our combined history stretches back more than 300 years, and encompasses a diverse range of businesses.’

How is your business getting involved with Course Connect?

‘We provide support for the banking and finance programme, complimenting the programme modules through a variety of activities, for example:

  • Interactive presentations on Robotics and Money Laundering
  • Giving new starter students an introduction to the soft skills needed in business
  • Helping 2nd and 3rd year students with mock interviews, CV feedback and assessment centres to fully prepare them for careers after graduating.’

What interested you about being a Course Connect partner?

‘We want young people to get a great start to their working life, sharing our experiences, knowledge and skills is a great way to help make that happen. This approach aligns to our Group purpose of Helping Britain Prosper.’

What is your feedback so far?

‘Personally I feel we have built a robust relationship with the lecturers and course directors / leads. This is complimented through Lloyds’ seat on the UWE Board, where in collaboration with other local businesses we help to shape the discussions for course content and direction.  As an employer, we look to add value by ensuring the courses provide a ‘true to life’ perspective for students.’

‘When talking about our relationship with UWE internally to my Lloyds colleagues, I class us as an “integral partner for the programme”.’

If you would like to find out more about Course Connect or would like to become a partner, please email bbec@uwe.ac.uk.