UWE Bristol alum awarded MBE

Posted on

Marketing expert Denise O’Leary, founder of Purpol Marketing, has been awarded an MBE for services to the construction sector in the New Year’s Honours List. Denise studied BA Business Administration at UWE Bristol followed by MA Marketing, graduating in 2004. She is also currently involved with UWE as a Help To Grow: Management mentor helping SME’s drive change within their business.

Denise, who lives in Chippenham, has had to keep tight-lipped about the award for several weeks. 

“I am honoured and humbled to be recognised with the award of an MBE in the 2022 New Year’s Honours list – made exceptionally special as it is the Platinum Jubilee year of Her Majesty The Queen.

“When the letter came through I couldn’t believe it, it didn’t seem real. Today I’m so thrilled to be counted among so many wonderful people who have been honoured for their work throughout our society to make our lives better.” 

Denise received the honour for the work she has done to demystify the world of construction and marketing. It’s a sector which is heavily male-dominated and where the value of marketing is often underestimated. 

As construction specialist, Denise is trusted with confidential company information and company survival can depend on the winning outcome; Denise’s marketing and bid writing skills have literally saved companies. 

 “I am so delighted that I can put into words how great construction companies can be, so they can win contracts to secure their futures. With social value and local supply chains now high on the agenda, messaging within bids is so important,” she said.

Since 2014, Denise has worked tirelessly with ambitious and forward-thinking companies to help them embrace intelligent marketing through strategic planning and consistent delivery of ethical and clear marketing messages. 

Dan Barfoot of CMD Recruitment commented “We have developed a strong working relationship. Denise is really in tune with us, putting into words and images what we actually deliver to our clients.”  

She has also supported many business owners and directors in the writing and successful submissions of tenders to win work through complex procurement processes. 

This has meant construction companies she’s supported have obtained millions of pounds of work on projects funded by central government and other large corporations. She has a high profile in construction and has been a keynote speaker at the Big 5 Building and Construction Expo in Dubai several times as well as UK Construction Week. Denise is a respected international ‘Women in Construction’ ambassador, speaking at events on why women should consider construction as a career.

“We have worked with Denise on a number of high value project bids and have found her professionalism and industry knowledge invaluable.” said Shaun Tew, of Tew Bros.

“I would like to take this opportunity to thank you – your bid writing has almost certainly saved our company. You are part of our family,” said Neil Griffiths, of WB Griffiths and Sons.

During the pandemic, Denise took the lead nationally in embracing the Kickstart programme launched by the Government – she was the first business owner in the UK to take on 50 Kickstarters at once to help young people take the first steps in their careers. To date she has supported 166 young people in this way. 

As a business woman, Denise is well known across the UK and overseas for her work. She’s published a best-selling book  “WINNER – How to win Business Awards” published by Panoma Press.

She has multiple awards including 13 international Stevie Awards for marketing and entrepreneurship from 2021-2019, and her company was voted ‘World’s Favourite Marketing Agency’ in 2020. Last year she was also named among the Top 100 Female Entrepreneurs by F:Entrepreneur.

Denise commented “I would like to thank all the amazing people I have worked with and my family for their incredible support.  This honour is in recognition of all the people who have been part of my journey, and I am so emotional and thankful of this amazing accolade.”

To find out more about Denise and her company Purpol Marketing visit https://www.purpolmarketing.co.uk

Ten perks of being a UWE Bristol alumni

Posted on

So, you’ve graduated, hurrah! This isn’t goodbye, though. You are now part of our active network of more than 310,000 professional alumni. We have dedicated alumni and careers teams who are on hand to help you make the most of your degree and continue to grow in the working world. We’ve put together ten perks of being a member of the UWE Bristol alumni community.

1. Trailblazer Programme

Offered exclusively to UWE Bristol alumni, our Trailblazer Programme gives you a chance to build on your leadership, innovation and business skills whilst networking with other UWE alum. The programme aims to maximise personal impact, boost effectiveness and develop leadership styles.

Taking part in Trailblazer enables you to take advantage of your lifelong connection to our expertise and community. You will also gain access to a growing and vibrant community of Trailblazers with future networking events.

2. Discounted access to Postgraduate study and Professional Development Programmes

As a UWE Bristol alum, you can access our Postgraduate education courses at a 25% discount. In addition, you can browse our range of Professional Development programmes and enjoy a 15% discount on the full price of our programmes. Give yourself the edge in a competitive jobs market by upskilling yourself and take the opportunity to learn something new.

3. Alumni Connect

You may have already made use of this online mentoring and connection tool (exclusive to UWE Bristol) as a student, but if not – it’s not too late to start! Alumni Connect is our free site linking students, new graduates and alumni around the world. You can use it to find UWE Bristol alumni in different industries and reach out to them for advice and tips.

4. Access to free Careers support up to 3 years after Graduation

That’s right! You can speak to a member of UWE Bristol’s Careers Coaching team for free and get personalised, impartial advice and guidance to help you start planning your future. You’re also able to attend our employer events (these are all run virtually in 2021-2022, so it’s even easier to join in). You have free access for life to our cloud-based Career Resources via the Career Toolkit to help you find vacancies, write a CV, practice aptitude tests as well as get interview tips. No one expects you to have your future all wrapped up once you graduate – together we can help you make that first step.

5. Access to desk space and business support from our University Enterprise Zone

If you have a business idea you would like to put into action, Launch Space, part of our University Enterprise Zone, can help you do just that. We’ll give you free business support and expert advice for up to 12 months so you can focus on achieving great things. We also have a small number of bursaries available for eligible entrepreneurs.

Launch Space is open to graduate-led, or early stage, businesses with high-growth potential. We’re looking for those that are working on products and services across key themes:

  • Health and life science
  • Advanced engineering
  • Digital futures
  • Sustainability and climate change

6. Alumni Membership to Centre for Music

UWE Bristol Centre for Music offers alumni a hugely discounted membership (£40 for a year – yes, you read that right!), which enables you to participate in any of our professionally directed groups, plus free access our annual programme of Masterclasses and other special events. Unfortunately, we have to reserve the booking of our spaces and studios for current students only to make sure everyone still studying can use our facilities!

7. UWE Bristol Sport

As a UWE Bristol alum, you’ll get great prices at UWE Bristol Sport when you join as a member. Choose from the all-inclusive Active Card for £17.92 per month which includes full gym access, unlimited exercise classes, access to the MOVE programme and use of the squash courts. Or opt for Gym Only at just £180 per year/£15 per month. With no contract or joining fee, fantastic facilities, high-quality equipment and fully trained instructors, make UWE Bristol Sport your go-to fitness destination.

8. Free access to LinkedIn Learning

For up to a year after you complete your course, you’ll have access to LinkedIn Learning (previously lynda.com). For those who haven’t used it before, it’s an incredible resource of training videos and resources to learn anything from leadership and management skills to Google Analytics and Photoshop. It usually costs £25 a month, so take advantage of it while it’s free!

9. Free access to BlackBullion

As a UWE Bristol graduate, you will continue to have access to the great financial education platform BlackBullion. BlackBullion offers modules and articles on all areas relating to money so you can be confident you have all the up to date info you need as you transition from student to graduate. Topics include repaying student loans, postgraduate funding, tax, investment, mortgages and much, much more! Don’t forget to make the most of this fantastic resource. Access lasts while you still have your UWE Bristol email address (about a year after your course finishes).

10. Free access to Kooth online services

UWE Bristol alumni can continue to access Kooth student for up to a year after they complete their course. You’ll have access to free online counselling, articles, forums and discussions on the site.

UWE Alumni Spotlight: Bristol Sport’s Growing UWE Alumni Contingent

Posted on

We caught up with some former UWE Bristol Faculty of Business and Law students who are operating within key roles at Bristol Sport – the organisation that encompasses Bristol City Football Club, Bristol Bears Rugby and Bristol Flyers Basketball, housed at Ashton Gate Stadium.

These alumni share how their UWE journey and experiences prepared them for their careers in the sport industry.

Jess Berry headshot

Name and role

Jess Berry, Head of Retail and Wholesale

UWE course studied

Business Studies

Current job role and responsibilities

“My role at Bristol Sport spans across the retail and wholesale departments for the group as a whole. The depth of my role means I can do be doing anything on a day to day basis, such as working with manufacturers to develop playing kits for rugby, football or basketball, to agreeing terms with couriers delivering our product, or attending photoshoots with players to get content for launches.

Retail is a very varied industry, but sports retail can often be hard as it can be affected by a lot of external factors, particularly on field performance. Having said that, there is a lot of scope for creativity within the job, bringing out new and exciting products to share with an engaged base of fans.

Broadly speaking my role consists of the strategy management of the retail department, ensuring revenue and profit targets are met, buying, overseeing both the bricks and mortar store as well as driving our e-commerce business. I also manage our wholesale department, which I am looking to develop over the next few years.”

How my UWE experience helped

“My course was a 4-year sandwich degree, in which I spent a year working as a recruitment consultant. I enjoyed the job, and although I didn’t feel like that industry was what I wanted to pursue, it gave me invaluable skills in how to work within a corporate environment. The sales training in particular meant I learnt key negotiation skills, and how to build lasting relationships, both of which help now with my buying, and with working with manufacturers.”

Steve Devereux headshot

Name and role

Steve Devereux, Commercial Manager – Bristol Flyers Basketball

UWE course studied

Business with Marketing

Current job role and responsibilities

“Managing, implementing and coordinating the day-to-day commercial and operational activities of Bristol Flyers Basketball Club.

My main areas of focus include:
Partnership management and activation; Commercial strategy; Commercial services co-ordination (ticketing, media, communications, retail, marketing etc.); Gameday management and delivery. Flyers are set to move to a new purpose built circa 3,000 capacity venue in the next few years (Ashton Gate Sports & Convention Centre), so I am currently focused on helping to build the commercial foundations to make this a successful transition.”

How my UWE experience helped

“Studying Business and Marketing at UWE provided knowledge and understanding of core concepts that underpin many of the activities undertaken as part of my role. However, it was my extra-curricular UWE activities that benefited me the most, specifically being president of the UWE Basketball society. This role gave me responsibility and a project relevant to my degree and future career path. We were given a budget, targets, the ability to create roles and the creative freedom to rebrand and raise the profile of the club digitally. Running this society was like running a small business and also led me to make the connections that helped me gain the job I have today.”

Rob Shotton headshot

Name and role

Rob Shotton, Commercial Account Executive/Partnership Activation Team

UWE course studied

Business and Management

Current job role and responsibilities

“At Bristol Sport, I work within the sponsorship activation team, where I ensure that all sponsors’ contractual obligations are met whilst always looking to go above and beyond the client expectation. Furthermore, I account manage over 25 main sponsors across the Bristol Sport group including national and international clients. I also work very closely with Premiership Rugby, the English Football League and their respective partners.

I work matchdays at Ashton Gate, welcoming match sponsors and ensuring that the commercial activities run smoothly. I am also responsible for ensuring that matchday assets such as the perimeter LED advertising are playing the correct content.

At Bristol Sport, we are very dedicated to changing lives through sport and inspiring the community with sporting success. To see sponsors and fans alike become engaged and passionate when it comes to sport is fantastic!”

How my UWE experience helped

“The ability to combine my University degree with a sandwich placement year was very beneficial for understanding the industry that I wanted to forge a career in. During my third year of Uni’, I secured a placement at Macclesfield Town Football Club where I worked in all departments, specifically within Commercial, Events, Media and Marketing and I was responsible for the transition of kit supplier, moving from Carbrini to Umbro. With the knowledge and business know-how gained at UWE, I was able to transfer these skills into getting the most out of my placement year.

In my final year, I was given the freedom to merge my studies with writing a dissertation on my chosen topic – Sponsorship in Sport and How it Benefits Both Parties. This is something that then helped me to understand the commercial world of sport in further detail before applying for jobs in that particular sector.”

Tom Kent headshot

Name and role

Tom Kent, Marketing Assistant

UWE course studied

Business Management with Marketing

Current job role and responsibilities

“Setting up campaign promotions including social media advertising and other paid advertising for product areas including ticketing, membership retail and hospitality. I also build and send weekly email campaigns across all the business areas (Bristol City, Bristol Bears, Bristol Flyers etc). I liaise with the internal design team & external printers to obtain departmental requirements and manage print deadlines.”

How my UWE experience helped

“My time at UWE helped me to understand the theory behind the practical requirements of my current job role. During my time at UWE, I was able to learn and understand the different areas of marketing, which I have since been able to put in to practice. This knowledge has proven to be crucial in my current job role. As well as the theoretical side of my studies in my third year at UWE I also partook in a placement year where I worked at a Bristol-based Marketing company. This year in industry was crucial for my professional development and is something I would highly recommend.”

Students and alumni working together to fight plastic pollution

Posted on

Our Team Entrepreneurship programme at UWE Bristol is all about collaboration and innovation, so it isn’t a surprise that a seamless partnership between current students and alumni run not-for-profit, Coacoara Foundation, has recently transpired.

Kiera Hellard, founder of Ocean Raye, a small business inspired by sea glass and other ocean-related products, and third-year Team Entrepreneurship student at UWE Bristol, recently reached out to Sam Leonard, Team Entrepreneurship alum and Marketing Director at Coacoara Foundation, to collaborate and share Ocean Raye’s sea-glass jewellery on the Coacoara Foundation eco store. This was the start of a fantastic partnership between student and alum, both working together to reduce single-use plastics and fighting for a cleaner world.

“I love the work that Coacoara Foundation do so I was thrilled when they offered me the opportunity to be featured on their website alongside some other really cool eco brands. Being environmentally conscious is something that is really important to both our brands, so I think the partnership works well.”

Kiera Hellard

Coacoara Foundation was also involved with the Team Entrepreneurship’s client project where all students on the Team Entrepreneurship programme collaborate to form consultancy teams and gain real practical experience working for a client. Kiera and the team, which consisted of six Level 3 Team Entrepreneurship students and seven lower-level students, were able to raise the brand identity for Coacoara Foundation as part of the client project through creating TikTok content for them, creating an eco-activity for schools and contacting eco-stores who may want to be involved with Coacoara Foundation.

Kiera says, “It was great working with Coacoara as it meant I could get really involved with what they do and help them raise awareness for such an important issue. The team was really lovely, and it was a pleasure working on the project.”

Beth, a second-year student, said that “working with the Coacoara Foundation has been a really rewarding experience. I feel I’m able to give something back by having a better understanding of the problems our planet is currently facing and raising awareness to others who may not be so aware. Creating TikToks allowed me to be creative and work within my skill set to help promote the foundation.”

Tom, who is also a second-year, says “I loved the opportunity to work with Coacoara Foundation. I’ve always been very keen to learn about behaving ethically and to start my journey of becoming an Ecopreneur. I’ve particularly enjoyed being able to grow my knowledge of sales as it is currently very applicable to my current business – VVS consultancy. I’m very much looking forward to growing our relationship.”

“Working with the TE students was a great chance to work with young professionals that are going through the same learning process that I did. When I was on the Team Entrepreneurship course, we did a similar project with a big law firm, so it was fantastic that the team choose us to work with.

It was hugely valuable to work with the team, as they were able to not only present ideas to us, but execute those ideas in such a short time period! It’s great to also have switched on students and a fresh mindset when thinking about business problems, which benefited us extremely as they were able to open us to a market we had never thought of before.”

Sam Leonard, Marketing Director at Coacoara Foundation

Following on from this partnership, there are now around five students who are in the process of becoming ambassadors for the Coacoara Foundation which will include with their 13 other ambassadors to promote the brand and work on projects such as beach cleans, teaching in schools, fundraising and many other exciting projects to come.

One of the team members Tom says “I have chosen to stay on as an ambassador as I strongly support their vision and relish the opportunity to learn more with them.”

Another team member Lauren says “I’m an ambassador for the Coacoara Foundation because it spreads a really good message about looking after the planet, by selling and promoting biodegradable products. This is something that I’m passionate about and I want to help make a difference.”

Kiera says she is thankful to Team Entrepreneurship coach Tom de Pentheny O’Kelly for putting her in touch with Sam. What a wonderful collaboration that has come out of this partnership with students and alumni working together to promote their brands.

You can visit Coacoara’s website here and follow Ocean Raye on Instagram here.

UWE Bristol alumni launch new Family Wellbeing app

Posted on

Benjamin Draper, Business Management with Economics graduate and William Testeil, International Business graduate, have created an app that makes it fun and simple for families to improve their wellbeing by encouraging them to exercise, eat well and stay mentally active together, and all within their own home if necessary – very pertinent in the current climate and beyond.

The app differentiates from what currently exists in 2 primary ways:

Firstly, it is the first app specifically catered to families, covering all 3 fundamental elements of wellbeing, exercise, nutrition, and mental health.  Within each category is a variety of challenges and activities, appropriate for both children and parents. These range from simple workouts to more innovative challenges with different difficulty levels and time taken to complete them. This range of activities means the app can adapt to a busy family lifestyle and diverse needs. This allows families to easily implement health habits into their routine to achieve their desired health and effortlessly spend more quality time together.

Secondly, the app combines health activities with gamification through an engaging personal avatar that tracks their progress. This enables the family members to visualise the positive impact their healthier lifestyle is having on them, providing a fun and motivation experience to improve wellbeing as a family. Keeping everyone’s character healthy = keeping the family healthy! Additionally, to further motivate each family member, the app also contains a simple and engaging rewards system. Each time you successfully complete a challenge you gain a seed, collect multiple seeds in a row and you can earn a wellbeing flower! The aim is essentially to grow and collect as many wellbeing flowers as possible while enhancing your own health and happiness.

As we all know having a healthy family unit is incredibly important. When a family spends more time together and keeps a healthy routine, they tend to be much happier.

Benjamin and William say that “while there are a significant amount of health and fitness resources to help individuals, we have recognised a lack of solutions and support available to families. The current lack of solutions to this problem can result in children becoming disinterested to engage in healthy activities, and with parents having numerous responsibilities and limited time, it can be a challenge to implement essential health habits into a family routine.”  

From this realisation, they believed it was time to fill this gap in the market and provide the tool families deserve to help them stay healthy and happy.

After a full year of extensive market research, they have been able to gain invaluable insights from talking directly with children and parents. “Through this customer-centric research approach, we built numerous prototypes, to test our assumptions and allow families to give us feedback to develop a compelling concept. In turn, the combination of our passion for health, helping others and our research has led us to leveraging modern technology to provide this simple and engaging mobile application with one objective in mind – help children and parents collectively achieve their desired health in a fun and convenient way.”

The app has had very encouraging feedback from both children and parents:

Parent’s feedback;

“This is a great idea and would have been amazing when my kids were younger. I searched for similar at the time and never found anything like this”

“I love this idea, my girl is 6 and she loves anything that may be a challenge!”

“Translating the health of the app-user into a facial expression is a great way to motivate the user to care for themselves”

“I really like the selection of challenges. Cleaning or climbing upstairs is something you do every day without realising the benefits”

Children’s feedback;

“I think it is really cool to take care of your own character, and it has definitely motivated me to be healthier”

“This makes improving my health fun and not so boring sometimes!”

“Downloaded the app 15 minutes ago, we have completed something out of each category. I think the workout 1 is the most I’ve been able to happily get my 5-year-old to move during lockdown. Also the food lucky dip he has just happily eaten an apple. He’s already asking what else we can do next. Really enjoying it so far. “Yep I’m enjoying it” – George 5 years”

What was your biggest challenge?

“One of the biggest challenges so far has been funding for the project. While we are very driven individuals, we have only recently graduated university and lacked the start-up capital we needed for this amazing project. That is why we set up our Kickstarter campaign, to present our idea to the public and get people as excited about it as we are. Fortunately, the campaign got amazing support and we achieved 115% of our funding goal.”

“Another challenge we face concerns choosing features to include in the app to further its development. We want to make sure we are providing families with exactly what they need and want to achieve their wellbeing goals, so making sure the correct features are included is very important to us. While we have conducted extensive research on this, there is still room for more improvement by testing not just what features will be included but also how they are integrated to provide families with maximum value.”

How does it feel to have launched the app and secured funding?

“We were completely blown away by the community involvement in our app, as well as the belief in us and this project. Securing 115% of our funding goal was amazing and we did not take it lightly!”

“Since then, we have worked very hard to create something that truly helps families and that we would be proud of. To have all this hard work come to fruition and get the reactions we have already had from parents and children feels amazing. It is a very fulfilling feeling to see and be told by your own customers about the positive impact that we are making on their lives.”

“One of the most exciting things for us is that we are only at the very beginning of this exciting journey and we are only going to improve what we provide from here. We cannot wait to introduce the app to more and more families to help them achieve the health and happiness they have always wanted.”

What are your hopes for the future?

“Our ambition is to be the go-to, trusted platform, families can easily access to effectively improve their health in an enjoyable way. Offering a simple solution to a large problem.”

“We also hope to create partnerships with schools, as well as local gyms, to reach and positively impact tens of thousands of families on a global scale. On a personal level, we cannot wait to continue positively impacting families lives and get more people healthier and happier. At the moment we are only able to work on this part time so getting funding to enable us to have this as our full-time work would be amazing. These are our goals over the next 12 months.”

Find out more on the family wellbeing website.

UWE Bristol wins Guardian Award for Equity Programme

Posted on

We were delighted to be finalists at this year’s Guardian University Awards but are over the moon to have actually won! This award means so much to everyone who’s been involved in developing and delivering the Equity Programme ever since our first pilot event in October 2016. It’s been a long and sometimes challenging journey to introduce a progressive positive action scheme like this. Working with students, local employers and national diversity thought leaders, we’ve created something which the University can be really proud of and which offers BAME students a chance to leverage leadership and enterprise skills as they embark upon their graduate careers. 

The Equity programme has 4 pillars: 1-2-1 mentoring, identity and leadership coaching, enterprise education workshops and large evening networking and guest speaker events. National statistics on the performance and progression of ethnic minorities in the labour market (as highlighted by the MacGregor Smith Race in the Workplace Review 2017) have to change and we are proud to be leading the way on the role universities can play in this regard. Finally, we want to thank every facilitator and the external guests who attend our events and enrich our student experience.

Equity evening events run throughout the academic year and are open to the public to attend. We warmly encourage alumni to consider attending the evening events to give our students networking opportunities as well as being part of the collective challenge to diversify the talent pipeline. To find out more please visit www.uwe.ac.uk/equityor email raceequality@uwe.ac.uk

Post written by Dr Zainab Khan- Equity Programme Lead

Rob Law CEO Trunki: Unpacking leadership and innovation

Posted on

On Thursday 7th February, Rob Law CEO MBE Trunki gave an inspirational guest lecture at the Bristol Business School.

Rob spoke about his career challenges and how he has grown the Trunki brand on an international scale.

He also talked about his leadership style and how he keeps the Trunki team motivated.

Rob was talking as part of our free CPD programme for alumni, Trailblazers. The Trailblazer Programme blends face-to-face sessions with webinars and social events. Participants are motivated to maximise personal impact, boost effectiveness and develop leadership skills. The talk was also open to the public.

UWE Alumni raise over £5.5k for Help Bristol’s Homeless Charity

Posted on

Three alumni from UWE Bristol’s Team Entrepreneurship course have raised over £5.5k for local charity, Help Bristol Homeless.

Help Bristol’s Homeless aims to change the face of homelessness in Bristol. They believe a home is a right and the complex issues homeless people face will not be solved when they have the daily task of finding somewhere safe to stay.

Their mission is to develop a site with ten shipping containers, converted into self-contained studio flats, providing temporary accommodation until a service user can find a more permanent home.

Inspired by this social enterprise, Team Entrepreneurship alumni Zac Alsop, Jamie Rawsthorne and Rosh Gurung joined forces to try and make a difference.

As part of their Team Entrepreneurship degree, Zac, Jamie and Rosh all had to set up their own businesses. Rosh who set up Dazed Promotions, an events and DJ business, used his connections to secure Bristol DJ’s Roni Size and Danny Byrd for a gig to raise funds for the charity.

Zac and Jamie

Zac and Jamie (pictured) amongst other businesses, set up a successful YouTube channel which they used to raise awareness for Help Bristol’s Homeless and to promote the gig.  They recently shared a short film on Help Bristol’s Homeless on their YouTube channel which can be viewed here.

The gig was a great success and raised over £2,000.

The Team Entrepreneurship alumni have since raised an additional £5,835 for the charity. They have set a target of £25,000 which will help to build an additional two homes on the site.

The Help Bristol’s Homeless site currently has 20 shipping container homes and renovated bus that was donated by First Bus. The charity encourages anyone who stays on site to help with the construction and maintenance of the site.

To find out more and to contribute to the fundraising effort see here.

Alumni Case Study: Samira Abokor

Posted on

When Samira started out her International Business degree at UWE Bristol, she resolved to take on all the opportunities she could – both in and outside of the classroom. It has taken her to places and experiences she’d never have imagined.

From tennis to TEDx

“From the outset my degree programme had great connections with the outside world,” says Samira. “So many organisations would come in to deliver skills-based sessions, talk about the qualities they look for in employees and answer our questions.”

But it was a year-long sandwich placement in London that really took her work experience to the next step. As IBM’s Wimbledon game supporter and devices manager, and subsequently part of the Match Analysis team, Samira led presentations and talked tech with players, coaches and delegates, including Lord Coe.

A subsequent trip to Dubai provided a valuable insight into overseas operations, while an interest in languages saw Samira and a fellow intern co-found their own Learn a Language Scheme for IBM staff.

On returning to uni, Samira soon took on a new challenge in the form of organising UWE Bristol’s second-ever TEDx event. “It was a lot to do in my final year!” she says. “But I learned a lot about leadership and project management, and it opened some amazing doors.” The event attracted noteworthy speakers and sold out on the night, receiving a 96% ‘delighted’ score from TED as a result.

An international perspective on business

Wanting to hone her leadership skills further, Samira decided to stay on at UWE Bristol after graduation and study for an MBA. “It was one of the best decisions I ever made,” she says. “It was 12 months of very intense work, but it was eye-opening in the sense that it elevated everything I’d learnt in my degree.”

The course attracts students from all over the world, making it an ideal setting for sharing new ideas and practices, which Samira found particularly valuable. Her hard work and commitment were recognised when she was presented with The Bristol Business School Award for Best Performance in the MBA on graduation.

New directions

At the beginning of 2018, part-way through her MBA, Samira received a message on LinkedIn. A recruiter for Just Eat, a leading global marketplace for takeaway food delivery, liked the look of her profile, and wanted to see if she was interested in a graduate role based at the company’s tech hub in Bristol. Samira jumped at the opportunity.

Now several months into her new job, she’s learning fast. “As a graduate associate product manager, I’m the person who has to understand the product inside out,” she explains. “It’s a really varied role – I have an overview of what the whole team’s doing, ensuring we’re all working together and making the right decisions to ensure we’re delivering the service that customers expect.”

Since arriving at Just Eat, Samira has been given the opportunity to learn how to code with CodeFirst:Girls, and has also joined Just Eat’s Women in Tech group – an internal employee network which aims to promote and encourage diversity.

Outside of her day-to-day job, Samira also is also helping to inspire the next generation of tech talent as a Just Eat STEM Ambassador. As part of the programme, Samira is one of 80 Just Eat Ambassadors, working with young people across the country to encourage them to consider a career in STEM.

“Right now my focus is discovering what kind of product manager I want to be,” she says. “It’s a world I didn’t know existed till recently, but I’m very happy to start my career here and see where it takes me. Helping inspire others to do the same is really important to me. This industry is really exciting, and so long as you work hard, the opportunities are endless.”

Meanwhile, she’s accepted an invitation to join the Bristol Business School Advisory Board, so UWE Bristol looks set to continue to be an important part of Samira’s life for a long while yet.

Bristol Business School staff named as part of Bristol’s BME Powerlist

Posted on

Earlier this week Bristol 24/7 announced the inaugural BME Powerlist which showcases the city’s 100 most inspiring, successful and influential black and minority ethnic people.

Published on October 1 to mark the start of Black History Month, the project aims to celebrate excellence across a broad spectrum of fields – from activism to arts, politics to business – and provide role models for the next generation.

The Bristol BME Powerlist has been 18 months in the making and is a joint partnership between the University of Bristol, Bristol Students’ Union and Bristol24/7 to showcase and celebrate diversity across the city; with a panel of ten judges whittling down 500 nominations to 100.

Amongst the several alumni and students from UWE Bristol that have been nominated, two members of staff from the Bristol Business School have also been highlighted in the list.

Dr Zainab Khan and Mohamud Mubarak have been selected alongside other UWE staff and students to be on the list.

Dr Zainab Khan is a BME staff forum coordinator at UWE and faculty representative on the Race Equality Task Force. Zainab has been at the forefront of the newly-launched Equity talent management programme. She is also the curator of The Link, Bristol’s largest BME professional networking event, which takes place at the university during Black History Month.

As a Somali refugee, Mohamud Mubarak uses his background in creative ways as a lecturer at UWE. He has helped and inspired countless BME students to achieve their potential and works tirelessly in his own community to promote higher education. Mohamud commented:

“To be featured on the inaugural #BristolBMEPowerlist is a huge honour among such notables. It’s amazing how far Bristol has come”

Everyone named on the list, panel judges and members of the city are invited to an event on Saturday, October 27 to engage in conversations with students and increase BME engagement in local communities. 

Back to top