Tag: Andy Ridgway

Introducing COALESCE – the project creating a European Competence Centre for Science Communication

Author Science Communication Unit | Posted on

We live in an era when more and more of the science we watch and read appears online and there have been growing problems with misinformation and the polarisation of views. It is also a relatively small proportion of the public, in some countries, who engage with science and are involved with discussions and debates about the trajectory of science.

At the same time, the boom in the availability of opportunities to communicate science online, through the likes of social media, blogs and podcasts, has democratised who gets to communicate about the science of everything from vaccines to nuclear energy. But how do we define what is ‘good quality’ science communication? It’s not a straightforward question to answer.

A new project funded by the European Commission, COALESCE, is looking to address these challenges and questions. A consortium of 13 partners across Europe, including the Science Communication Unit (SCU), have come together to develop a European Competence Centre for Science Communication and a SciComm Academy for capacity building and training. Within the project we’ll synthesise and bring together the insights from Horizon2020 SwafS (Science with and for Society) projects and other sci com research to offer advice, expertise, resources and tools enabling new, innovative, science communication techniques to be adopted. Anyone who communicates science – from journalists, to public engagement experts, bloggers and vloggers – will have access to these resources.

The Competence Centre and Academy, which will be online, will also amplify the work of the existing science communication networks out there that are already doing fantastic work and help to share their insights into good science communication practice. Co-creation will be used to create materials within COALESCE to enable mutual learning and ensure the resources meet the needs of those who will use them. As part of the project, national and regional hubs will be created across Europe that will act as physical venues, bringing communities of practice together and ensuring that the Competence Centre’s materials and resources are relevant to and visible within national and regional contexts.

The project is led by Erasmus University Rotterdam and Science For Change, a social enterprise based in Barcelona. Several members of the Science Communication Unit (SCU) are part of the team: Andy Ridgway, Emma Weitkamp, Clare Wilkinson and Emma Brisdion. The SCU will play a key role in raising the profile of the Competence Centre and Academy and making sure science communication practitioners are aware of the resources and tools the project creates. SCU team members are also involved in other aspects of COALESCE, including the work to create training materials and the creation of an impact and evaluation tool for science communication.

COALESCE team at the project kick-off meeting in Rotterdam, April 2023.

Speaking at the project’s kick-off meeting in April 2023, Jason Pridmore, from Erasmus University Rotterdam and the COALESCE Project Coordinator, said:

“The word ‘coalesce’ is about coming together and the COALESCE project is about the coming together of many different science communication research projects to produce a new project, that will focus on creating a Competence Centre for Science Communication for all of Europe. For me, that means making sure that we are effective at our science communication and that we are engaged with our public stakeholders and policymakers, that we are training people, engaging people in citizen science and that we are proliferating across different media landscapes.”

A number of COALESCE colleagues attended the Public Communication of Science and Technology Conference (PCST 2023) in Rotterdam in April to raise the profile of the project – but most importantly to start valuable conversations with researchers, practitioners and networks that will help shape the project’s work.

In the coming year, a website, podcasts, videos and infographics will be created to share insights and resources. To find out more and get involved now, you can join the conversation and help shape the Centre and Academy by connecting with COALESCE on Twitter (@ScicommEU) and on LinkedIn (COALESCE SciComm).

The COALESCE project partners are: Science for Change (Spain) Erasmus University Rotterdam (Netherlands), Venice International University (Italy), Trinity College Dublin (Ireland), Lappeenranta-Lahti University of Technology (Finland), Formicablu (Italy) University Of Valencia (Spain), Vrije Universiteit Amsterdam (Netherlands), Science Communication Unit, University of the West Of England (UK), Stickydot (Belgium), The Spanish Foundation For Science And Technology (Spain), SISSA Medialab (Italy) and Tallinn University (Estonia). COALESCE is funded by the European Union.

The COALESCE team brings together those involved with Horizon 2020 SWAFS-19 projects: NEWSERA, TRESCA, QUEST, GlobalSCAPE, ParCos, ENJOI, CONCISE and RETHINK.

The SCU’s involvement in COALESCE is funded by UKRI within the Horizon Europe guarantee scheme.

Emma Brisdion and Andy Ridgway, Science Communication Unit, UWE Bristol

How open are we as science communicators?

Author Science Communication Unit | Posted on

Photo credit: Marten Newhall, Unsplash

Words: Andy Ridgway

When I started teaching science writing after spending years as a journalist, I wanted to share my experience, my way of doing things, in the classroom. But I quickly struck upon a problem. What did I actually do? How did I find and research stories? How did I choose interviewees? I had been doing all of these things for so long (and often at speed) that the process I followed had become automatic – not the stuff of conscious thought. It took a fair bit of reflection to unravel the processes that had become so hardwired so I could try to explain them in the classroom.

When we are conducting research as science communicators, a lot of our decisions come down to who and what we trust. What sources can we rely on for fact and who can we rely on for opinion? In reality, faced with the pressures of time, as communicators we typically rely on a limited range of sources – the likes of peer reviewed papers, the scientists directly involved with the research (or at least someone in their field) and possibly the odd press release. But how many of us give conscious thought in our working day to what we trust and why? How often are we open to ideas, perspectives and knowledge that come from outside our usual circle of trust?

It’s questions such as these that are at the heart of the latest report from the European Commission-funded RETHINK project. This report synthesised research we had already done to consider the ‘openness’ and ‘reflexivity’ of science communicators and also of citizens; those who read, watch or listen to what we create. How open are we to a wide range of information, ideas and perspectives? And how reflexive are we, consciously thinking about where we search for information, how that influences the information we find and then how choices we make influence what we write or create?

A guiding principle of RETHINK is that openness and reflexivity on the part of communicators, citizens, scientists and everyone else for that matter are a good thing – helping to create a more effective exchange of ideas and knowledge. On their own, all of these principles sound straightforward. Source information you can trust. Be open. Be reflexive. It’s just that when you put all those ideas together, things start to get complicated.

A survey of the working practices of science communicators we conducted earlier in RETHINK shows that academic journals, university press releases and personal contacts are consulted widely during research. After all, these are sources we can trust for the most part. But if this is what we always do as communicators, often without conscious thought (or reflexivity) it limits the opportunities for readers, viewers and listeners to be exposed to different information and perspectives.

So it is in the implementation of these principles that things get challenging. How prepared are we as communicators to step outside our research comfort zone and take information from sources, from people, we wouldn’t usually consult? When would we want to do this? Are there circumstances when it’s more appropriate than others? After all, openness on the part of science communicators doesn’t necessarily mean that we’ll simply report information and opinions from anyone. There’s a widely circulated quote (that’s been attributed to several people) that may apply here: “Let us keep our minds open…but don’t keep your minds so open that your brains fall out!”

Our new RETHINK report also explores how open and reflexive citizens are when they are interpreting information about science. Specifically, it looked at their ‘sensemaking practices’ in relation to coronavirus – sensemaking being the process by which we develop an understanding of something complex. It showed that there is some evidence of openness, with people consulting a range of newspapers and websites to help them triangulate information and understand what’s happening. But in many instances, citizens’ sensemaking practices are understandably heavily influenced by their context – they speak with friends, family, find information from online social media groups they’re part of and have a limited range of online sources they trust. They are also unlikely to shift from pre-existing beliefs during this sensemaking process. In other words, some sensemaking is not particularly open, or particularly reflexive for that matter.

So what we can do about all this? How can we as science communicators become open and reflexive in what we do in a way that’s compatible with the need to source trustworthy information? And is there anything we can do to encourage others, those who watch, listen or read what we create, to be open and reflexive too? Let’s have an (open and reflexive) conversation about this – tweet us at @SciCommsUWE @RETHINKscicomm with your thoughts and ideas.

Science communication is still more dissemination than dialogue

Author Science Communication Unit | Posted on

Photo credit: Pxhere.com

Words: Andy Ridgway

It’s a central theme to any science communication training – to communicate science effectively you need to know who it is that you’re communicating with. Call them what you will – audience, publics, participants – getting to know those who read, watch or listen to what you create and adapting what you are creating accordingly is of vital importance. Getting to know your audience often involves a two-way exchange – allowing your readers, viewers and listeners to comment on and contribute to what you’ve created in some way.  

On the face of it, digital forms of communication such as social media make starting conversations with audiences much easier than ‘traditional’ formats such as newspapers and magazines. After all, these digital platforms allow anyone to like, share and, most importantly, comment on what you write. But as a report on the latest research published as part of the RETHINK science communication research project shows, in practice these conversations between science communicators such as journalists and scientists and their audiences, often don’t happen. In other words, in spite of the mechanisms for conversations that digital media allow, in reality they act as a one-way broadcast media – the audience is very much an audience; playing a passive role in the process.  

Insights like this into the connections science communicators have with their audiences came from a series of ‘Rethinkerspace’ meetings that took place across Europe as part of the RETHINK project. These Rethinkerspaces are communities of practice made up of the likes of journalists, bloggers, scientists involved in sci com, academics and university press officers. Typical of the comments in the Rethinkerspace meetings, a member of the UK Rethinkerspace related how they found it difficult to create a conversation with audiences on digital platforms – in turn making it hard know what the audience wants. Similarly a member of the Swedish Rethinkerspace who runs a podcast stated that they face a “lack of time to engage with listeners.” UWE Bristol’s Rethinkerspace was led by Andy Ridgway.

RETHINK, a European Commission-funded research project that involves partners across Europe including VU Amsterdam and Ecsite, is focused on the opportunities and challenges presented by digitization and how to create a closer integration of science with society. So the connections between communicators and their audiences are important.

The same RETHINK report that describes the nature of the connections science communicators have with their audiences also describes who these audiences are. Here the insights came from a questionnaire developed by Elena Milani, Emma Weitkamp and Clare Wilkinson, who all work within UWE Bristol’s Science Communication Unit. What is notable is out of 460 communicators who completed the questionnaire, only seven said their target audiences do not already have an interest in science, technology or health. The majority of respondents (74%) indicated that their audiences are mixed in terms of their level of interested in science – with some interested and others not.

Many of the questionnaire respondents were press officers and communications officers but there were also journalists, researchers and university lecturers and professors, among others. The participants were from the UK, The Netherlands, Sweden, Portugal, Italy, Poland and Serbia. Most of these communicators, 94%, indicated that they aim to reach a ‘non-specialist audience’, indicating that for many, their conception of their audience is quite generalised.

The results of this study prompt some important questions. Not least of which is how meaningful conversations between communicators and audiences can be encouraged on digital platforms such as social media. In part, the answer to this question will depend on where the underlying problem lies. Is it down to a lack of time among those communicating science to engage in discussions? Or is it that many science communicators and institutions communicating science just don’t want a conversation – they still see their role as reporters of new research? Or is it something else entirely?

What do you think? Tweet us at @SciCommsUWE and let’s start a conversation.    

New insight into the motivations of today’s science communicators

Author Science Communication Unit | Posted on

Words: Andy Ridgway

Why do those who blog, tweet, run events at festivals, give talks and engage in all the myriad of other forms of science communication do what they do? What do they aim to achieve when they communicate science?

While many of those who communicate science may well be too busy to ponder these questions day to day, they are important questions because, perhaps subconsciously for the most part, they influence the nature of the communication work they do. Not only that but when we look at these aims and motivations of science communicators at the macro scale, they provide an insight into their perceptions of the relationship between science and society. Are science and society connected and integrated, or somewhat disconnected?

It’s why questions about the motivations and aims of science communicators were an important part of the latest research organised by UWE Bristol’s Science Communication Unit as part of the European Commission-funded RETHINK project  which is exploring the nature of online science communication and how people make sense of science online.

A questionnaire, developed by Elena Milani, a Research Fellow within the Unit, and Unit co-directors Clare Wilkinson and Emma Weitkamp, was distributed to science communicators in the UK, The Netherlands, Poland, Sweden, Portugal, Italy and Serbia and sought to find out more about why science communicators do what they do and how they do it.

Many of the 778 people who responded were press officers (just over 140), or described themselves as freelance communicators or writers (nearly 120). We also received responses from journalists and researchers, as well as those who described themselves as a blogger, YouTuber or social media influencer and a whole host of other science communicators.

What the questionnaire responses make clear is that for many of those who communicate science across Europe, it’s an enthusiasm for science that lies behind what they do. Many of those who communicate science said they do it because it’s part of their job. Others say their motivation, which might be very relevant at the moment, is to counter misinformation.

What was also noticeable was that nearly 300 of our respondents said their motivation was to ‘educate’ others about science. Perhaps not surprisingly then, when Europe’s science communicators were asked what they hoped to achieve when they communicate science, the most popular responses were ‘inform’ and ‘educate’.

This implies that in the minds of many who communicate science, the way we produce knowledge through science is distinct from knowledge use by society and how society might contribute to that knowledge. Knowledge is a one-way street that leads from scientists to the outside world.

That said, a fairly high proportion of European science communicators, 65%, said in the questionnaire that they are looking to create conversations between researchers and the public. This implies a more blurred line between science and society – a two-way street, with knowledge exchanged between scientists and the outside world.

This is interesting in its own right. But the nature of the science and society relationship has assumed greater significance and visibility since the start of the coronavirus pandemic. It’s why there’s never been a more important time to think about this relationship, and maybe RETHINK some aspects of it.

In addition to asking science communicators about their motivations and aims, the questionnaire also sought to find out what they communicate, how they communicate science (whether they use social media or blogs for instance) and the barriers that stand in the way. The full report, including how this research links to science communication theory and previous research, is available here:

Thanks to researchers at Athena Institute, Vrije Universiteit Amsterdam in The Netherlands, Copernicus Science Centre, Poland, Vetenskap & Allmanhet, Sweden, Instituto de Tecnologia Química e Biológica António Xavier, Portugal, Sissa Medialab, Italy and the Center for the Promotion of Science in Serbia for their help in translating and distributing the questionnaire.

MSc Science Communication Part-Bursary Scheme – open for applications

Author Science Communication Unit | Posted on

This year, the Science Communication Unit at UWE Bristol is able to offer a bursary which will part-fund a place on its renowned MSc Science Communication. The value of the bursary is £1500.

To apply for the bursary, you must have applied for the MSc Science Communication by Friday 5th June 2020 and be wishing to start the course in September 2020. Only those who have been or who are in the process of being offered a conditional or unconditional full time place will be considered eligible. The bursary may only be used on the Science Communication courses offered at UWE Bristol.

The MSc in Science Communication is taught at UWE Bristol’s Frenchay campus. If however restrictions due to coronavirus are in place during part of the programme, full teaching will be provided online so that your learning is not effected.

To apply for the bursary, please complete one of the following;

Write a short popular article that is no more than 300 words long on an area of science, health or the environment. The article should include a headline. Also provide brief details of the publication where the article would appear, outlining its audience, the types of article it publishes and why your article is a good fit with the publication – this should be no more than 200 words. The chosen publication should be a newspaper, magazine or website that covers science-related topics for non-experts.

OR

Write an outline for a science communication activity (maximum 500 words) on an area of science, health or the environment. The outline should describe the planned activity, give an indication of content and details of the target audience.

Your work should be emailed to Andy Ridgway (details below) to be received by 5pm on Monday 15th June 2020. You will be informed if you have been successful in your application for a bursary by Friday 3rd July 2020. The successful applicant should inform us if they are subsequently successful in receiving funding from a different source or sponsor i.e. employers, local schemes, so that the bursary may be allocated to a different student.

Further information on UWE Bristol fees, studentship and bursary advice is also available here:

Andy Ridgway, Programme Leader MSc Science Communication

Andy.Ridgway@uwe.ac.uk +44 (0)117 328 3332

If you are not interested in applying for a bursary, the deadline for applications to the programmes remains the 31st July 2020. Please note – we are currently receiving a high number of applications and would encourage you to apply as soon as your application is ready.

How we mapped the vast online science communication terrain

Author Science Communication Unit | Posted on

The number of people writing, tweeting, instagramming, blogging, podcasting, vlogging about all things science is unfathomably large. Then there’s the universities, the charities, the businesses and so on who are adding to the mix. It’s no wonder then that the online science communication terrain isn’t mapped. We know it’s out there, yet exactly who is doing what, where and how is something we only have snapshots of information about. Yet mapping this vast terrain is exactly what we’ve been trying to do within the Science Communication Unit as part of our work on the European Commission-funded RETHINK project .

The RETHINK project involves 10 institutions across Europe including VU Amsterdam and Ecsite, the European network of science centres. Together, we’re trying to explore how science is communicated online so we can see what’s working well and understand more about what’s going wrong when it’s not, such as the audiences that aren’t being reached. To start this process, we needed a better view of the online science communication terrain in terms of who is doing the communicating, the platforms they are using and the forms their communication takes.

Given the terrain’s scale, we decided to set some boundaries to our exploration. Firstly, in conjunction with the other RETHINK project partners, we decided to concentrate our mapping efforts on three topic areas – climate change, artificial intelligence and healthy diets. These topics were selected because they are important to all our lives. But they also represent very different online habitats; with different individuals and organisations doing the communicating and very diverse subject matter. It means we get a richer insight into how varied the online science communication landscape is.

Secondly, we limited the number of each type of communicator we would map to 10. So, for example, once we had found 10 universities communicating about climate change, we would stop. Otherwise the mapping would have been an insurmountable task. After all, what we were really aiming to do was to explore the different types of communicator as well as the forms of communication they are involved with. We were mapping the extent of the terrain – how far it reached and what was there – rather than trying to measure the peak of each mountain; the number of specific types of organisation or individual communicating about each topic.

To get an even better view of the terrain, the mapping was carried out by RETHINK team members in seven countries across Europe – Italy, The Netherlands, Poland, Portugal, Sweden and Serbia as well as the UK. Each country chose two of the three topics they were going to map. Again, to make the exploration more manageable.

To make sure we could compare the online science communication terrains in different countries, the exploration needed to be carried out in exactly the same way in each country.  So Elena Milani, a Research Fellow within the Science Communication Unit, developed a ‘mapping protocol’ – a set of instructions for researchers in each country to follow when they were exploring.

So what did we find? Well, across the seven countries, 697 different individuals and organisations that communicate climate change, artificial intelligence and healthy diets were identified. Digging into the data in a little more detail provides some interesting insights, including:

  • Climate change has the widest range of individuals and organisations communicating about it online of the three topics. In other words, it has a particularly rich communication environment.
  • The online science communication landscape is complex – there are large differences in the types of communicators, the platforms used and content shared between science-related subjects.
  • With all three topics, many of the sources of information are not traditional experts, such as scientists or health practitioners. Nor are they traditional mediators of information, such as journalists. There are lots of alternative sources of information, such as non-professional communicators and support communities.

But this is just the start. Having a clearer view of the landscape thanks to our mapping will help with the next stages of RETHINK, such as understanding the connections formed by communicators with their audiences.

For the full report on the online science communication mapping carried out by the RETHINK team across Europe, visit: https://zenodo.org/record/3607152#.Xh1zmRdKjOQ.

To learn more about the project overall visit: http://www.rethinkscicomm.eu/acerca-de/

Within UWE Bristol’s Science Communication Unit, the RETHINK team includes Elena Milani, Emma Weitkamp, Clare Wilkinson and Andy Ridgway.

The organisations involved with RETHINK are: Science Communication Unit, UWE Bristol, VU Amsterdam, The Netherlands, Ecsite, Zeppelin University, Germany, SISSA Medialab, Italy, Danish Board of Technology Foundation, ITQB Nova, Portugal, Center for the Promotion of Science, Serbia, Vetenskap and Allmanhet, Sweden.

2018 Max Perutz Science Writing Competition – winner announced!

Author Science Communication Unit | Posted on

The winner of the Medical Research Council’s (MRC) 2018 Max Perutz Science Writing Competition has been announced. The competition, now in its 21st year, was open to all PhD students funded by the MRC and entrants were tasked with writing about their own research, explaining to non-scientists why their research matters in just 800 words. Since the competition started in 1998, more than 1,000 researchers have submitted entries and taken their first steps into science communication.

Natasha Clarke winner of the 2018 Max Perutz Science Writing competition

This year’s winner is Natasha Clarke of St George’s, University of London with her article: ‘How artificial intelligence, and a cup of tea, could help diagnose Alzheimer’s disease’. Briet Bjarkadottir, of the Nuffield Department of Women’s and Reproductive Health at the University of Oxford was the runner up with her article: ‘Stopping the conveyor belt – cancer and fertility’. Fraser Shearer, of the Centre for Cardiovascular Science at the University of Edinburgh, was commended for his article ‘Keep calm and carry to term’.

Andy Ridgway, a Senior Lecturer within the Science Communication Unit, was among this year’s judges that also included the MRC’s Executive Chair, Professor Fiona Watt, Dr Claire Ainsworth, freelance journalist and science writer; Stephen Curry, journalist and science writer; Dr Roger Highfield, MRC Council member and director of external affairs at the Science Museum Group and Jennifer Rohn, journalist, novelist and scientist at University College London.

 

Andy said: “What really shone though in the shortlisted entries was the power of telling a relatable, human story when explaining the importance of medical research. By showing how a disease or condition impacts an individual and how this new treatment will change their lives, it conveys the impact of the research in a powerful, engaging way.

“It was a pleasure to read all the shortlisted entries and there are some gifted writers in the field.”

The awards were announced at a ceremony at the Royal Institution on 25 October by the MRC’s Executive Chair and Chair of the judging panel Professor Fiona Watt, alongside Professor Robin Perutz, son of the late Max Perutz.

Fiona said: “It has been a great pleasure to chair the judging panel of this year’s Max Perutz Award.

“The competition is a great way to highlight to early-career scientists the importance of science communication and to showcase their work.  This year we received a record number of entries, from about 10% of MRC-funded PhD students.

“The topics of the winning articles are artificial intelligence and Alzheimer’s disease; cancer and fertility; mental health, depression and stress. I’d like to thank everyone who entered the competition – the judges had a tough time making the selection. Our PhD students do a brilliant job at bringing their research to life – using everyday language, rhetorical devices and personal anecdotes.”

All of the short-listed articles, including Natasha’s winning entry, are now published.

 

Never say never again…

Author Science Communication Unit | Posted on

After my PhD viva in 2004, I promised myself I’d never again study for a qualification. Having gone straight from A-levels through a degree to a doctorate, I felt as if I just couldn’t learn anything more. But a decade later, I found myself at a career crossroads trying to figure out what to do at the end of my maternity leave.

Inspired by my elder daughter’s curiosity, I set up a blog, Simple Scimum, to answer questions about science and nature. Slowly, as the blog gathered followers, my confidence grew; and when one of my daughter’s friends asked if I would answer her science questions too, I knew I had to turn science writing into something more than a hobby.

I began searching for jobs that involved writing about science and quickly realised that a qualification in science communication would be an advantage. So, I googled ‘sci comm Bristol’ and found UWE’s MSc in Science Communication, which sounded brilliant but was more than I could manage whilst working part-time and looking after two young children. However, the Postgraduate Certificate in Practical Science Communication was exactly what I was looking for: a one-year, part-time course with intensive teaching blocks, offering hands-on experience and links to industry. I applied for the September 2016 intake and won a bursary towards my tuition fees: I was going back to university!

I felt nervous about returning to study after such a long break but I knew that this was just the first step along a new career path.

The ‘Writing Science’ module was an obvious choice, with the opportunity to create a magazine and develop a portfolio just too good to miss. I learned the essential elements of journalistic practice and wrote a bylined article for UWE’s Science Matters magazine. But the real highlight was a three-hour workshop on ‘how to write a book’ – I’d love to write science storybooks for children, and came away bursting with ideas, enthusiasm and an action-plan to turn my dream into reality. (Roll on NaNoWriMo…!)

But it was through the ‘Science in Public Spaces’ module that I discovered just how strongly I want to inspire young children and engage them with research. I designed ‘Simon’s Box’ to talk about genetic disease and genome editing with GCSE pupils in local schools. And I had the best time in the Explorer Dome learning about science shows for young audiences. Seeing how to encourage children to learn through stories and play was a fantastic experience and a seminal moment in my desire to become a science communicator.

At times I found it hard to juggle study, work and childcare but the intensive teaching blocks made it easier for me to attend lectures and workshops. I paid for my younger daughter to go to nursery for an extra morning each week and used that time for reading and research. Still, I often found myself studying between 8pm and 10pm, when the kids were tucked up in bed, and I was grateful for 24-hour online access to UWE’s library facilities. But now the hard work is over and I’m just waiting for my final results.

Over the past year, I’ve been part of a supportive cohort of students who are committed to science communication. I’ve developed the confidence to pursue a new career path and given up my old job to become a Research Fellow in UWE’s Science Communication Unit. Before the PGCert, I dreamed of working in science communication but now I’m actually doing it.

Kate Turton

Postgraduate Science Communication students get stuck in on ‘Science in Public Spaces’

Author Science Communication Unit | Posted on

Emma Weitkamp & Erik Stengler

September saw the lecturing staff at the Science Communication Unit welcoming our new MSc Science Communication and PgCert Practical Science Communication students to UWE and Bristol. It also sees the start of our refreshed programme offering, which includes significant changes and updates to two of our optional modules: Science in Public Spaces and Science on Air and On Screen.

The first three-day block of Science in Public Spaces (SiPS) marks the start of a diverse syllabus that seeks to draw together themes around face-to-face communication, whether that takes place in a what we might think of as traditional science communication spaces: museums, science centres and festivals or less conventional spaces, such as science comedy, theatre or guided trails. Teaching is pretty intense, so from Thursday, 29th September to Saturday, 1st October, students got stuck into topics ranging from the role of experiments and gadgets to inclusion and diversity.

Practical science fair

Thursday, 29th September saw the 13 SiPS students matched with researchers from the Faculty of Health and Applied Sciences. Students were introduced to cutting edge research and have been challenged to think about how this could be communicated to the public in a science fair setting. Each student will work with their researcher to create a hands-on activity which they will have the opportunity to deliver to the public at a science fair to be held during a University Open Day in the spring.

Towards the end of the three days a session on creativity generated intense discussion about how we might judge what creativity is through to practical techniques and tips we might use to stimulate creative thinking. The session included a word diamond (McFadzean, 2000), where groups considered how you might foster engagement and enjoyment amongst blind visitors to the Grand Canyon, how blind visitors could be involved in creating a sensory trail (for sighted people) at an arboretum or how to enable a local community to be involved in decision making around land use that involved ecosystem services trade-offs. Challenging topics that draw on learning from earlier in the week.

sips1

After a final session on connecting with audiences, students (and staff) were looking a little tired; three days of lectures, seminars and workshops is exhausting. We hope students left feeling challenged, excited and ready to start exploring this new world of science communication and public engagement and that they find ways to connect their studies with events and activities they enjoy in their leisure time – though that might not apply to the seminar reading!

Science in Public Spaces got off to an excellent start, thanks to the students for their engaged and thoughtful contributions in class. Up next is the Writing Science module, where Andy Ridgway, Emma Weitkamp and a host of visiting specialists will be introducing students to a wide range of journalistic techniques and theories. Then it will be the turn of the new Science on Air and on Screen where Malcolm Love will introduce students to techniques for broadcasting science whether on radio, TV or through the range of digital platforms now open to science communicators. Looks to be an exciting year!

McFadzean, E. (2000) Techniques to enhance creativity. Team Performance Management: An International Journal, 6 (3/4) pp. 62 – 72

 

The long and winding road to science journalism

Author Science Communication Unit | Posted on

How do you get your first job in science communication? That’s not a straightforward question to answer – when it comes to science journalism at least. My experience of working in the industry showed me that having some kind of experience – either in the form of a placement or a few articles published – can be invaluable. Just as important as any qualification, in fact. And if you’ve won some form of recognition for your writing – perhaps through a competition – that can have a big impact on your job prospects too. It’s probably not too much of an exaggeration to say that there are as many routes into science writing as there are science writers.

It’s out of this experience that the UWE SCU Science Writing Competition was born. Targeted specifically at those who haven’t had popular science writing published before, it is now in its second year.

Given its target audience of new writers, this year we (the SCU that is) decided to provide writing advice in the form of blogs from the judges and other respected science writers, including one of last year’s winners – Emily Coyte .

There were another couple of important additions too, including a partnership with the Royal Institution – an organisation with a track record for nurturing new talent – and a survey of the competition participants aimed at gaining a fuller picture of the opportunities and barriers they face in breaking in to the science writing industry. The survey makes for interesting reading.

For starters, all of the 49 people who took part in the survey (out of roughly 90 competition entries) said they were interested in a career in science writing in some form – some as full time writers or editors and others envisaged writing as a sideline to a career in research science. Many participants were students and most (almost 90%) had not had any form of science writing training. Of those who hadn’t had training, a fairly high proportion (45%) said they were not aware of any training courses.

However, it’s where the responses to this survey – from those who want to be science writers – are compared with the responses from another survey we conducted – from those who are already science writers – that things get really interesting. But this isn’t the place to go into any detail on that – there will be more on that later. So watch this space…

As for this year’s science writing competition, the shortlist has now been drawn up and the judges will meet in August to decide the winners, who will be announced on 1 September 2016.

Andy Ridgway

Back to top

Follow this blog

Get every new post delivered right to your inbox.