{"id":1858,"date":"2020-04-20T13:32:27","date_gmt":"2020-04-20T12:32:27","guid":{"rendered":"https:\/\/blogs.uwe.ac.uk\/bristol-business-school\/?p=1858"},"modified":"2020-04-20T13:32:35","modified_gmt":"2020-04-20T12:32:35","slug":"alta-case-study-the-importance-of-mentoring-platforms","status":"publish","type":"post","link":"https:\/\/blogs.uwe.ac.uk\/bristol-business-school\/alta-case-study-the-importance-of-mentoring-platforms\/","title":{"rendered":"Alta case study: the importance of mentoring platforms"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><em>Due to Covid-19, we are all facing uncertainty and change in our personal and professional lives. It is more important than ever to stay in touch with people in your professional circle and get support from mentorship programmes. We recently spoke with Susan Durbin and Stella Warren who are founding members of the alta mentoring scheme, a bespoke industry-wide mentoring programme designed for women\/by women, in the aviation and aerospace industry, and also Rosalind Azouzi who is a key member of the alta Steering Committee, also offering administrative support for alta, on behalf of the Society. They have answered our questions about the platform, the importance of having a mentor and their advice in these unprecedented times.<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Susan Durbin is Professor of Employment Studies\/Human Resource\nManagement, at Bristol Business School, UWE Bristol. She specialises in\nresearching women\u2019s employment in male dominated areas. She has published her\nwork in a number of leading academic journals and is the author of, <em>Women Who Succeed: strangers in Paradise?<\/em>\n(2015) published by Palgrave Macmillan. Susan works with organisations in the\npublic, private and not-for-profit sectors, to improve gender equality and\nsupport for women. She is also an active member of the Bristol Women\u2019s\nCommission Women in Business Task Group, a Trustee with Fair Play South West,\nthe gender equality network, and a member of the Women in Aviation and\nAerospace Women\u2019s Committee at the Royal Aeronautical Society. She is a\nChartered member of the Chartered Institute of Personnel and Development. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Stella Warren is a Research\nFellow in the Bristol Leadership and Change Centre with a background in applied\nsocial research. She supports a wide range of research project teams within\nBristol Business School and also teaches research methods at both undergraduate\nand postgraduate level. Her expertise includes social marketing and the\nunderstanding of psychological pathways for behaviour change in health; gender\nand inequality in organisations; the gender pay gap; and women working in\nmale-dominated industries. She is a member of the British and European\nSociological Association and on the board of the Research Network \u2018Gender\nRelations, Labour Markets and the Welfare State (RN14).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Rosalind Azouzi is Head of Skills and Careers at the\nRoyal Aeronautical Society. Rosalind supports the talent pipeline into the\nindustry, from outreach programs for school children, to careers advice and\nsupport for early career professionals. Rosalind has a remit over the wider\nskills agenda, with a focus on diversity and inclusion. She sits on a number of committees and groups,\nincluding the Women in Aviation and Aerospace Committee, The Women in Aviation\nand Aerospace Charter and the Aerospace Growth Partnership. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>What is the alta mentoring scheme? <\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Launched on International Women\u2019s Day (8<sup>th<\/sup> March) in 2019, the alta mentoring platform is the first scheme of its kind operating in the global aviation and aerospace industry. It is the result of a one year, ESRC-funded Knowledge Exchange project and the matched financial and in-kind contributions from the industry partners (The Royal Aeronautical Society, Airbus and the Royal Air Force). The year-long project involved research led by Professor Susan Durbin and Stella Warren (UWE Bristol) and Dr Ana Lopes (Newcastle University) to design and launch a mentoring scheme designed, \u2018for women\/by women\u2019. The aim was to provide a mentoring scheme for professional women across the industry, based upon what women wanted from mentoring with an industry wide mentoring platform, to provide career and social support and build a community of women across the industry. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In practical terms, any professional women in the industry wishing to join alta, registers to join with the Royal Aeronautical Society and the request is moderated by RAeS staff. Once the applicant is accepted, they will receive an email and asked to sign in (creating a password) and complete a series of matching questions. The in-built algorithm sorts through the mentee\u2019s answers to these questions and comes up with the top three mentor matches (mentors also complete the same set of matching questions). The mentee then decides which mentor to approach and makes a request through the system. Once the mentee and mentor are matched, they decide how and when to meet. Alta is a safe and secure environment, through which communications and meeting dates can be organised. There are supporting materials, such as an alta handbook, videos and mentor\/mentee training. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>What are the benefits of having an online mentor\/what does online\nmentorship usually involve? <\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">There are a number of benefits to\nhaving a mentor, especially for women who work in male dominated environments,\nsuch as the aviation and aerospace sector. The sector has a skills shortage,\nwhich could be partly addressed through the recruitment and retention of more\nwomen (women comprise just 4% of pilots and 10% of\nengineers in this industry, with very few occupying senior leadership\npositions). Mentoring can therefore be a key retention tool as women who have\nmentors can feel a sense of belonging, feel more valued, gain the support they\nneed to progress their careers and make use of a \u2018safe space\u2019 where they can\ntalk to a trusted mentor, about personal and work related challenges. Despite\nthese benefits of mentoring, it is a rare resource for many women in male\ndominated sectors, which alta was designed to address. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">On-line mentoring platforms, such as alta, have several advantages\nin comparison to face-to-face mentoring, including the exchange of knowledge,\ndevelopment of individual capabilities and sharing of identi\ufb01cation with the\nmentor\u2019s expertise. There is a body of academic research that highlights the\nbenefits of on-line mentoring platforms. These include online mentoring\ntranscending organisational and geographical boundaries, making it widely\naccessible and a benefit to under-represented groups; increased interaction\nbetween mentors and mentees; easier access to information; and feeling\nsupported. It is also important to note, however, that online communication can\nbe more impersonal and if mentoring is provided solely online, the support\nprovided by the mentor can be less useful. This makes blended mentoring schemes\nthat combine face-to-face and online facilities, such as alta, ideal.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Online women\u2019s spaces can be less of a challenge as they offer a\n\u2018virtual\u2019 and convenient means through which women can connect and support one\nanother. They can help address marginalisation, isolation and exclusion and\nensure that they are comfortable expressing their needs in a \u2018woman to woman\u2019\nenvironment. They can also be a means by which to challenge the male dominance\nof workplaces. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Given the current situation with many people\nworking from home due to Coronavirus, how can a mentor best be utilised?<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">The alta mentoring platform offers mentors and mentees the opportunity to connect via the platform and to join the alta \u2018community\u2019, thereafter leaving mentors and mentees free to choose how they conduct their mentoring, e.g. face-to-face or virtually.&nbsp; Alta members are, in this time of unprecedented crisis, able to enjoy the benefits of the alta on-line mentoring platform. It enables alta members to stay connected and to reach out for help and support when it is most needed. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The value of on-line mentoring has never been so important and it may also become a time for mentors and mentees to take stock of where they are in their careers and where they would like to go; a time for reflection and a re-assessment of where they are and where want to be. Mentoring is a great way to do that. It also gives mentors the opportunity to reach out to other women and even take on some additional mentoring, offering help to those women who most need their support. Mentors can therefore best be utilised via the alta platform, at a safe distance but offering comfort and advice to women who may be feeling especially isolated, vulnerable or lacking confidence if their roles have been furloughed. Or they may simply want to reach out and turn the current situation into a more positive one.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>What successes has alta seen?<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Alta is embedded into the Royal Aeronautical Society\u2019s careers service and meeting its commitment to achieving gender equality throughout the industry. It is now part of the mentoring \u2018offer\u2019 of the founding partners (Airbus, The Royal Air Force and the Royal Aeronautical Society) and in addition, just over 300 individual women have already signed up as mentors and mentees from across the industry. A number of high-profile industry organisations have also joined (e.g. GKN, Safran Landing Systems, Collins Aerospace, Airbus) each making a financial contribution to the scheme, to support its associated member networking events and activities. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A number of additional high-profile organisations are also in the process of signing up. Alta is gradually bringing together competitor companies in the industry, as well as professional women who would otherwise not be in contact. A number of alta networking events have also been held since its launch, including a \u2018speed mentoring\u2019 session and a social event in London and an alta promotion\/networking event at the UWE Bristol. The team feel it is also important to retain face-to-face mentoring and networking events when the current lockdown is lifted as this enables women to re-focus on their career and personal development as well as make new friends and contacts.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>What challenges has alta come across?<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">During the research phase of the project, the project group, comprising\nacademics and industry partners, operated mostly by consensus, but some\nchallenges between the academic and industry worlds were inevitable. For\nexample, one of the main challenges arose from assumptions around timeframes\nthat needed to be negotiated. While the academic team were used to developing\nlong-term projects, the business partners were used to implementing projects in\na matter of months. There was also an on-going process by which participants\ncame to understand \u2013 and shape &#8211; the role of the researchers within the project\nas a whole, as well as their own role as project co-owners. As it was the first\ntime most participants engaged with this type of project, finding one\u2019s own\nrole within the project group was a process rather than a given. While the\nresearchers were mostly accustomed to doing research on people, the other\nparticipants were accustomed to having people (e.g. consultants) provide a\nservice for them. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Since its launch, the challenge has been to roll alta out to the\nindustry, without saturating the market. The decision was taken to approach a\nsmall number of industry employers at a time and open up the scheme to their\nfemale professional employees, without inundating the system. This approach has\nproved fruitful, but it has meant that alta has grown more gradually than we\nwould have liked. Other challenges have involved the initial pilot roll out of\nalta, to the founding partners, and realizing that more work needed to be done.\nFor example, after piloting, some minor changes were made to the matching\nquestions. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">There is a need to gain further funding support for alta, going forward,\nwhich will prove to be more of a challenge due to the impact of Covid-19 on the\nsector. In spite of this, the aim is to maintain the platform, with its free\naccess, to individual women and to encourage organisations within the industry\nto offer their financial support at a time when their female employees really\nneed it. The alta platform is cost-effective and offers a safe and secure site\nfor women to support one another.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Is now a good time to become a mentor or seek a mentor?<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">During the current pandemic, the restrictions on movement and new ways\nof working remotely have resulted in a physical disconnect from family, friends\nand colleagues. For those who already have an established mentoring\nrelationship, this can be a crucial source of support, facilitating an\nopportunity for both mentor and mentee to discuss concerns and keep connected\nduring this unprecedented time. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Any time is a good time to become or seek a mentor but in the\ncurrent Covid-19 climate, it has never been so important. Mentoring via the\nalta platform is not only beneficial to the mentees who utilise it, but also\nfor the development of mentors. Even more importantly, alta offers the\nopportunity to commence and continue safe mentoring, at a social distance, and\nto help to overcome feelings of isolation. It offers a space and time for\nreflection and the continued building of the alta community.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>A huge thank you to\nSusan, Stella and Rosalind for their input in this blog. If you would like to\nfind out more about the alta mentoring platform you can watch our <\/em><a href=\"https:\/\/register.gotowebinar.com\/recording\/8424807040324633612\"><em>webinar on the subject here<\/em><\/a><em>, and visit the <\/em><a href=\"https:\/\/www.aerosociety.com\/get-involved\/women-in-aviation-aerospace-committee\/alta-mentoring-platform\/\"><em>alta website here<\/em><\/a><em>. <\/em><\/p>\n\n\n\n<hr class=\"wp-block-separator\" \/>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Due to Covid-19, we are all facing uncertainty and change in our personal and professional lives. It is more important than ever to stay in touch with people in your professional circle and get support from mentorship programmes. We recently spoke with Susan Durbin and Stella Warren who are founding members of the alta mentoring &hellip; <a href=\"https:\/\/blogs.uwe.ac.uk\/bristol-business-school\/alta-case-study-the-importance-of-mentoring-platforms\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Alta case study: the importance of mentoring platforms&#8221;<\/span><\/a><\/p>\n","protected":false},"author":8,"featured_media":1859,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"wds_primary_category":0,"footnotes":""},"categories":[2,379,391,393,4,286,397],"tags":[422,423,295,133,167],"class_list":["post-1858","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bristol-business-school","category-bristol-leadership-and-change-centre","category-business-partnerships","category-enterprise","category-faculty-of-business-and-law","category-uwe-bristol","category-uwe-bristol-research","tag-alta","tag-coronavirus","tag-mentor","tag-mentoring","tag-research"],"_links":{"self":[{"href":"https:\/\/blogs.uwe.ac.uk\/bristol-business-school\/wp-json\/wp\/v2\/posts\/1858","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blogs.uwe.ac.uk\/bristol-business-school\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blogs.uwe.ac.uk\/bristol-business-school\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blogs.uwe.ac.uk\/bristol-business-school\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/blogs.uwe.ac.uk\/bristol-business-school\/wp-json\/wp\/v2\/comments?post=1858"}],"version-history":[{"count":2,"href":"https:\/\/blogs.uwe.ac.uk\/bristol-business-school\/wp-json\/wp\/v2\/posts\/1858\/revisions"}],"predecessor-version":[{"id":1861,"href":"https:\/\/blogs.uwe.ac.uk\/bristol-business-school\/wp-json\/wp\/v2\/posts\/1858\/revisions\/1861"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blogs.uwe.ac.uk\/bristol-business-school\/wp-json\/wp\/v2\/media\/1859"}],"wp:attachment":[{"href":"https:\/\/blogs.uwe.ac.uk\/bristol-business-school\/wp-json\/wp\/v2\/media?parent=1858"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blogs.uwe.ac.uk\/bristol-business-school\/wp-json\/wp\/v2\/categories?post=1858"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blogs.uwe.ac.uk\/bristol-business-school\/wp-json\/wp\/v2\/tags?post=1858"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}